Resuinsa expands its presence at HIP with an ecological stand and three talks on the partnership between technology and the circular economy

Resuinsa, the benchmark firm in Spanish hospitality around the globe, will be one of the main attractions at the Hospitality Innovation Planet (HIP) fair to be held in Madrid over 24-26th February. The company will have a 100% sustainable stand and give three talks highlighting the company’s two pillars for 2020: technological innovation and sustainability.

Resuinsa is expanding and diversifying its presence at the 4th HIP, with the company’s CEO, Félix Martí, taking part in different spaces at the Hospitality 4.0 Congress linked to progress in technology, a commitment to innovation and sustainability. It will have a standout presence at the ‘Hotel Trends’ forum in the ‘People, Product, Planet’ area and at the Housekeepers Summit.

In this sense, on Monday 24th February at 4:30 pm, Resuinsa will spotlight the latest technological innovations by participating in the ‘Hotel Trends’ space with its talk ‘Smart Textiles: Innovation in the Hotel Sector’. This is one of the most forward-looking spaces at HIP that will highlight advances in RFID technology for textiles, enabling traceability of items and comprehensive process management. The latest advances and a real-time demo will be showcased.

Resuinsa will defend how industry 4.0 in the hotel sector represents a series of benefits, such as cost savings, time savings and traceability for textile items. The firm’s R&D&i department has developed a comprehensive solution including tags for items, hardware and software that adapts to the physical capacity of any hotel space, as well as logistics.

Resuinsa will also take part in forums where management and admin in the HoReCa sector will be looked at as an essential element for success. In this sense, it will take part on Tuesday 25th February in the ‘Housekeepers Summit: the Importance of Housekeeping in the Relationship with Direct Floor Suppliers’. Félix Martí will participate at the event set to start at 5 pm in room 12.4 at HIP, highlighting the value of the work of these staff members with whom Resuinsa has lots of experience through ongoing professional training activities that it has organised over the last 43 years.

In addition, on Wednesday 26th February at 1 pm (Table 0), the firm will take part in one of the top forums at the event: ‘Product, Product, Planet’. The company will give a talk on ‘The Circular Economy: a New Life linked to Textiles’ covering sustainable practice in the sector, future challenges for making progress in sustainability and achieving the Agenda 2030 Goals. It applies this approach across all stages of its production process. ‘The multifunctional nature of tourism enables an extraordinary selection of initiatives to be developed to fight against climate change without losing quality and comfort in textiles’, states Martí.

In terms of new products this year, Resuinsa’s stand will be showcasing the firm’s new ecological collections. It will take advantage of the fourth edition of the Hospitality 4.0 Congress to launch sustainable proposals set to revolutionise hospitality textiles in 2020.

 ECO-COTTON Collection

The new collection of sheets, towels and dressing growns to be presented at HIP are made from organic cotton—a material that avoids using insecticides, pesticides or chemical fertilisers, and which favours the earth’s natural cycles, all supported by the GOTS standard. This is one of the top standards in the world to independently certify that the cotton being used comes from organic/ecological agriculture.

Moreover, this collection also comes with Oeko-Tex Standard 10 certification—a global system of independent, standardised tests and checks for textiles that come into contact with the skin.

Posidonia by Carmela Martí

Carmela Martí Decoración will once again be setting trends with its new sustainable textile collection Posidonia, named in honour of the endemic Mediterranean seagrass with immense properties for preserving the natural habitat.

The brand aims to offer an alternative in sustainable decorative textiles that square the consumption circle without losing out on design and functionality one bit. Just as Posidonia is an essential element for preserving the seabed, Carmela Martí is seeking for this collection to be a pillar in transitioning towards more sustainable textile interior design.